{"id":19042,"date":"2021-12-02T06:00:13","date_gmt":"2021-12-02T14:00:13","guid":{"rendered":"https:\/\/www.trulioo.com\/?p=19042"},"modified":"2023-07-18T22:32:25","modified_gmt":"2023-07-18T22:32:25","slug":"global-kyc-match-engine","status":"publish","type":"post","link":"https:\/\/www.trulioo.com\/blog\/identity-verification\/global-kyc-match-engine","title":{"rendered":"Global KYC match engine \u2014 accelerating identity and onboarding"},"content":{"rendered":"\n

Your new customer is creating an account on your website and their information is rejected. At best, it\u2019s a slight slow-down in the user experience. However, if their information continues to be rejected time and time again, the frustration will start to build. But, even worse, unmatchable inputs can lead to invalid data, resulting in customer abandonment and your brand being associated with a poor user experience.<\/p>\n\n\n\n

Multiply that by thousands, or millions, of customers, and a fundamental problem of properly identifying your new customers becomes apparent; billions of variables need consideration and verification. Without some way to effectively manage all these variations, identity verification becomes slow, potentially inaccurate and possibly unusable.<\/p>\n\n\n\n

Data collected at account creation often varies depending on the country, language, cultural values and conventions, unique alphabets, syntax, forms, formats and input limitations. Each address<\/a>, name<\/a>, date-of-birth, email, phone number or other data point can have multiple variations of input. To maximize your ability to onboard new customers, your identity verification provider needs to consider all these possibilities.<\/p>\n\n\n\n

Managing and clarifying identity data<\/h2>\n\n\n\n

To help gather and carefully analyze large sets of data to determine patterns, the dedicated team at Trulioo is able to tap into years of expertise and the latest technologies to automate and streamline this process. By understanding different markets and audiences, inputs are normalized and optimized to make analysis quicker and more accurate in order to improve verification match rates.<\/p>\n\n\n\n

To maximize results and get the best identity match rates<\/a>, factors to consider include:<\/p>\n\n\n\n

Volume<\/strong><\/p>\n\n\n\n

The more identity checks conducted, the larger the data set, enabling deeper and more accurate analysis. Each market and use case needs an abundance of inputs to deliver insights, and only vendors with extensive volume can deliver effective global solutions. With enough data, the ability to efficiently handle an almost infinite number of variations becomes possible.<\/p>\n\n\n\n

Complexity and variety of the data<\/strong><\/p>\n\n\n\n

The expertise to refine and improve artificial intelligence algorithms creates opportunities to detect and handle more patterns. Using technologies such as Natural Language Processing and Deep Learning improves fuzzy matching, character\/keyword recognition and continuously evolves and optimizes the processing of data.<\/p>\n\n\n\n

Speed<\/strong><\/p>\n\n\n\n

Standardizing data and improving data quality needs to happen in milliseconds to enable a fast and seamless onboarding experience. It\u2019s also vital to be able to scale up to handle numerous identity checks without decreasing speed.<\/p>\n\n\n\n

The global KYC match engine<\/h2>\n\n\n\n

Trulioo, as the leading global identity verification service<\/a>, has the scale, talent, knowledge and technology to deliver the premier global KYC identity match engine. Trulioo can:<\/p>\n\n\n\n